Fairtrade fortnight

March 4, 2009

It’s been a manic week and a half of late, but now that the fuss is over, I can get back to my little retreat of blogging

We’re in the middle of Fairtrade fortnight now, and today has seen the positive announcement that Cadbury’s Dairy Milk has committed to going Fairtrade. The fact that this is such a prominent chocolate bar, shows their intentions and should do much to promote Fairtrade.

Around this time last year Tate & Lyle announced that they would become the biggest UK company to carry the Fairtrade certificate when it brought all its sugar into line with Fairtrade ideals.

It’s great to see these companies use their large volume of change to make a genuine difference in people’s lives, although it would be great if they didn’t have to wait until Fairtrade fortnight to launch their proposals.